How to Not Lose Money When Doing PPC
Posted on | Monday, June 20, 2011 | No Comments
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if you apply it properly, it will save you hundreds if not thousands in the long run.
(more money for you, less money for that bastard google )
so the question we’ll attempt to answer here is: “how do we know how many clicks to send into a keyword before we determine that it’s unprofitable?”
i’m talking about an exact dollar amount where you can confidently say “this keyword sucks” and stop pouring any more money into it, and have the math to back it up.
so to start with, we’ll need just 2 numbers:
1) the offer payout for each conversion
2) your bid for the keyword
we then calculate the required conversion rate for the offer to break-even. (that is, when your costs equal your income and your total net profit is $0)
cRate
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at AdSense tricks « How to Not Lose Money When Doing PPC Free Traffic Strategies That Work »
1. Find long tail keywords with a CPC of atleast $2.00 and make sure these long tail keywords have the higher competition and searched for keywords within them. The Secret (Shhhh): Targeting the long tails will also target the higher level ones too. By the way, a long tail keyword is NOT how many words it has in the phrase. Long tails deal directly with how many searches it gets and these get less searches than higher level keywords and therefore less competition. And yes, a lot of these will only get 1-2 searches per day…USE THESE…but I guarantee most of you will not, because you dont know how to think outside of the box. That will be at your expense.
2. Place your ads near the top of your pages, and get them off of the bottom spots. This will greatly increase Adsense CTR.
3. Use double-block ads. (2 ad blocks right next to each other on a page)
4. Maximize your use of the 336×280 ad block as this is one of the most popular and revenue generating ad blocks.
5. Use a theme which makes it easy to incorporate your ads into the aesthetics of your website and maximized CTR. CTR Theme is a good one.
6. If you have a search field on your site, replace this with an Adsense search bar. These are clicked less often but they do get used so take advantage everywhere you possibly can.
7. SEO your Adsense pages and site structure to bring even more targeted traffic in front of your ads. Google is very good at optimizing their ads for your pages when the content makes sense.
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This entry was posted on Wednesday, June 1st, 2011 at 12:17 amand is filed under AdSense.You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site. Leave a ReplyYou must be logged in to post a comment.
Disclaimer: This blog has no association with Google Brand, only provide AdSense tricks and optimization for publishers.
Author
A little something about you, the author. Nothing lengthy, just an overview.
--Free Traffic Strategies That Work
at AdSense tricks « AdSense Tips You Must Use How To Get Unbanned by Adsense »
There’s basically two ways to advertise/sell an affiliate
product, if you’re on a tight budget then I’m sure
you wouldn’t start buying your traffic so lets have a
look at how you can start generating great amounts
of traffic and sales without spending a dime.
(I hear this a lot — FREE traffic, it’s not actually
free whilst you still have to spend your time which
is money) but you can start off generating a nice
monthly income with $0.
Here’s some strategies that I’ve personally used
and got amazing results over the past two years
or so. Again, consistency is the key, you should
never give up on one strategy right away ..
There are 100,000 affiliates in Clickbank alone so imagine
how much competition there is in pretty much all niches,
Giving up will only give satisfaction to the other affiliates that
are continuously growing their business …
1) Youtube Videos (Driving avalanches of traffic
from youtube is not a secret anymore, but still
I don’t see many people implementing this tactic)
People love videos and sometimes video marketing
is more effective than article marketing. (This is
probably one technique that’s generating most of
my sales as an affiliate).
If you can manage to upload 10 videos daily
related to your niche you’ll be able to start
seeing some nice profits in less than 30 days.
You have roughly 300 videos at the end of each month
all lined up and sending traffic your way for months and
years to come.
You can make you own videos (recommended).
They can be sideshows, reviews or anything that
is related the product that you’re promoting.
Use the description area of the video to link the
video to your landing page and watermark your
video from start to finish. (choose a domain name
that’s easy to remember)
TIP! There a lot more video sites other that Youtube
that you can take advantage of. See http://www.tubemogul.com/
for one of the greatest online video distribution service.
2) Classified Ads. These sites are mostly free to
use and they can drive a nice amount of targeted
traffic to your landing pages. (You can either publish
you own ads or articles)
Here’s 4 classified sites that are worth your time:
http://lycos.oodle.com/
http://www.usfreeads.com/
http://www.craiglist.com/
http://www.inetgiant.com/
3) Answer Sites (Everyone has heard about
Yahoo Answers and yes they’ve been getting
very strict lately due to the large number of
spammers).
Use this service wisely and add some value
to your answers. You will not get banned
if you’re going to provide quality/valuable
answers, and always link your web site in
the resource section, not in the body of
the answer.
You’ll need to build your profile first (must be
level 2 to be able to post live URL’s) so slowly
build your profile to level 2 by answering/adding
some value to the community. You answers
should be 3/4 sentences long, always check
your spelling and grammar.
A poor/low quality answer will never get too
much attention. If you’re not able to do it
yourself properly, you’ll be better off hiring someone
else or not doing it at all because you will risk getting
banned and completely wasting your time.
Here’s a complete list of answer sites:
http://answers.yahoo.com/
http://www.answers.com/
http://www.allexperts.com/
http://www.answerbag.com/
4) SEO. There’s been a lot of debates on the
forums on Search Engine Optimization, however
in reality it’s a no-brainer.
Search engine optimization is probably the best
way to get targeted traffic to your web site but
how can you get your web site to rank for a few
popular keywords in your niche?
Once you manage to rank a certain web site for
a popular terms you shouldn’t stop building link
right away, SEO is an on-going process that
takes time. It’s recommended to build your links
slowly, especially if your domain is fairly new.
You want to avoid getting penalized by the search
engines, therefore take your time to build
quality/high PR/ relevant links.
100 links from relevant web sites will be worth a lot
more than 1000 links from unrelated forums for example.
(you can find these on google/ exchange links with
other webmasters that have sites related to yours etc)
Hope you guys enjoy and get the ball rolling soon’
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This entry was posted on Wednesday, June 1st, 2011 at 2:02 amand is filed under White Hat SEO.You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site. Comments are closed.Disclaimer: This blog has no association with Google Brand, only provide AdSense tricks and optimization for publishers.
Author
A little something about you, the author. Nothing lengthy, just an overview.
--How To Get Unbanned by Adsense
at AdSense tricks « Free Traffic Strategies That Work
When Adsense bans you it can seem like the end of the world, especially when you banked your online income on Google’s lucrative ad-revenue system.
However while the account holder (that’s you) is banned “forever”, the domain is not. What will have to happen to get ads running on that domain again is to prove to Google, to their satisfaction, that those domains are no longer owned by the banned person.
A method that I have coached some people to use successfully (which I only recommend if those sites were actually generating income, because this method costs money) is to do the following:
1) Incorporate a new company. Delaware is among the cheapest places to do this, and you need not live there to do it.
2) Write up a bill of sale between you and your new corporation for the domains and sites that you want to get ads running on again. Have someone other than you (with a different last name) sign the contract on behalf of your corporation. Any friend can do this.
3) Register a brand new domain and get hosting for it. Install WordPress, or your favorite blogging platform on it.
4) Write at least five posts (original material). Your writing does not need to be good or even professional. It just as to be unique.
5) Apply to Adsense with your new domain as the only one in your profile.
6) Wait for them (Adsense) to accept you (it can happen in an hour, or it can take up to three days).
7) Once they accept you, wait another week and contact them via email to let them know that you bought the profile of someone who had been banned and give them the full list of domains. Do not send the bill of sale unless they ask for it.
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